Tiger leaves golf for a while, makes time to organize new black book
Tiger Woods lay down his clubs today. From TigerWoods.com: I would like to ask everyone, including my fans, the good people at my foundation, business partners, the PGA Tour, and my fellow competitors, for their understanding. What’s most important now is that my family has the time, privacy, and safe haven we will need for [...]
How to use Google News and Blog Alerts to Build Your Populist Media Empire
When I was employed by big-corporate PR, I used Google News Alerts religiously. Still do. It’s a fantastic service, constantly filtering the Google index for current news relevant to my search query and delivering it to my inbox every day. At Apollo, I was interested in news about our company, and news about our competitors, [...]
Meeting at 2Plural/evive, and the Curse of Flash Websites
Had a meeting at a new agency today — 2Plural/evive. I don’t know what their name is, actually. The letterhead says evive, and looks cool as a palindrome, but the website is 2plural, as is the moniker on their cards. A bit of identity crisis there, about which I’m sure there is a good story. [...]
